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Profil Singkat Novi Angga Pratama

Novi Angga Pratama

koneksi tingkat ke-3
Digital & Ecommerce Enthusiast
Jakarta, Jakarta Raya, Indonesia

Tentang

Experienced Content Marketing and developing a category with a demonstrated history of working in the internet industry. Skilled in Ms. Word & Excel, E-commerce, Market Research, and Management with a bachelor degree focused in Management from Gunadarma University.

Aktivitas

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Pengalaman

  • Ecommerce Manager
    PT. Mitra Harapan Mandiri · Purnawaktu Jan 2023 - Saat ini · 7 bln Jakarta, Indonesia · Di lokasi
      • Keahlian: Data Analysis · Dashboard Metrics · Decision-Making · E-commerce Optimization
  • Senior Associate, Business Development at Shopee
    Shopee · Purnawaktu Agu 2018 - Sep 2022 · 4 thn 2 bln Greater Jakarta Area, Indonesia
      • ● Produce campaign mechanic / micro-site layout to optimize customer experience and maximize sales potential based on various factors i.e. analyzing and identifying best-selling SKUs ● Work with marketing to execute graphics and online marketing plans to drive traffic week-on-week ● Plan for 360-degree marketing activities to drive brand awareness and sales performance. PMO all activities and work with multiple stakeholders to deliver a successful campaign ● Analyse category product performance, including but not limited to analyzing product assortment and price competitiveness ● Analyse category overall sales performance both for daily sales as well as campaign sales ● Research on key competitors of the category, focusing on parts related to their key business development strategy
      • Keahlian: Data Analysis · Dashboard Metrics · Decision-Making · E-commerce Optimization · Online Sales
  • Category Growth - Electronics
    Tokopedia · Purnawaktu Jan 2017 - Agu 2018 · 1 thn 8 bln Greater Jakarta Area, Indonesia
      • ● Analyze data performance and provide critical insights & learning ● Conduct market research & collect all relevant datas and informations ● Evaluate performance & provide critical insights ● Collaborate with other divisions to provide campaign content ● Identifies and coordinates implementation of internal and external resources ● Manage merchant moderation and banned process ● Ensures that each project are proceeding according to timeline and meeting target & expectation
      • Keahlian: Data Analysis · Dashboard Metrics · Decision-Making · E-commerce Optimization · Online Sales
  • Content Database - Campaign Management
    Lazada Indonesia · Purnawaktu Okt 2015 - Des 2016 · 1 thn 3 bln Greater Jakarta Area, Indonesia
      • ● Perform preparation activities of any campaign based on agreed schedule, covering url preparation, crosslisting, and flash sale and coordinate with Campaign Management Team and Commercial Departement for campaign purpose ● Handle any issue/concerns relate to content database activities on campaign preparation ● Maintain campaign data credibility, including deletion, addition, or update in the system
      • Keahlian: E-commerce Optimization

Pendidikan

  • Gunadarma UniversityGunadarma University S1, ManagementS1, Management 2011 - 20152011 - 2015
  • SMA Negeri 109 JakartaSMA Negeri 109 Jakarta IPSIPS 2007 - 20102007 - 2010

Lisensi dan sertifikasi

  • Certified Call Center for Banking : Theory and Best Practices
    Lembaga Pengembangan Manajemen dan Akuntansi. Universitas Gunadarma Diterbitkan Feb 2015 ID Kredensial 1501020817715214
  • Certified Service Excellent
    Lembaga Pengembangan Manajemen dan Akuntansi. Universitas Gunadarma Diterbitkan Jan 2014 ID Kredensial 1401020742415320

Pekerjaan menjadi sukarelawan

  • Anggota
    Lingkar Studi Mahasiswa Gunadarma Jan 2011 - Sekarang· 12 thn 7 bln Pendidikan

Keahlian

  • Data AnalysisData Analysis
    • 3 pengalaman di PT. Mitra Harapan Mandiri and 2perusahaan lainnya3 pengalaman di PT. Mitra Harapan Mandiri and 2perusahaan lainnya
  • Dashboard MetricsDashboard Metrics
    • 3 pengalaman di PT. Mitra Harapan Mandiri and 2perusahaan lainnya3 pengalaman di PT. Mitra Harapan Mandiri and 2perusahaan lainnya
  • Decision-MakingDecision-Making
    • 3 pengalaman di PT. Mitra Harapan Mandiri and 2perusahaan lainnya3 pengalaman di PT. Mitra Harapan Mandiri and 2perusahaan lainnya

Publikasi

  • Analysis Of Program Advertising, Marketing Through E-Mail, And Information Processing With Social Environment As An Intervening Variable To Purchase Decision
    14 Nov 2014
      • In the era of modernization and globalization, the development of the information technology world is running very fast. The number of internet users are growing rapidly utilized by online sellers as a potential market. The online sellers trying to enter the market with various ways of marketing, including advertising and marketing via e-mail. The aim in this study was to determine the influence of advertising programs, marketing through e-mail, social environment, and processing of information on purchasing decisions. Where the data obtained in this study using accidental sampling to 127 respondents. The analysis used are Validity, Reliability Test, Classical Assumption Test, and Structural Equation Modeling. The results obtained from this study indicate that SEM testing with the help of the AMOS program version 21.0 is seen that the main model of this study has value x 2 Chi-Square of 152.131 which is smaller than the threshold criteria Goodness of Fit and significance level of 5% significance probability value models of 0.22. This indicates that there is no theoretical difference with estimated empirically so that it can be concluded that this research model is acceptable.

Gelar Kehormatan dan Penghargaan

  • Lazada Employee of The Month
    Nov 2016

Bahasa

  • English
    Tingkat profesional
  • Indonesian
    Tingkat fasih atau bahasa asli

Minat

  • ForbesForbes 18.396.166 pengikut18.396.166 pengikut
  • InsiderInsider 11.494.965 pengikut11.494.965 pengikut

Isu

Kesenian dan Kebudayaan • Anak-anak • Hak Sipil dan Aksi Sosial • Pemberdayaan Ekonomi • Pendidikan • Lingkungan

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